A pioneer of the organic farming movement, Tony Scherer has promoted sustainable farming methods for more than 50 years. Tony started organic farming in California in the 1970s. Moving to Australia in 1990, Tony introduced several organic methods, including the first machinery to convert Sudan grass into organic compost. By passing his knowledge to other organic farmers, he’s helped the agricultural industry cut millions of tonnes of carbon dioxide from the atmosphere, while growing healthy food. A founding owner of Frogmore Creek Wines, Tony demonstrated that organic viticulture was possible and profitable, with the winery’s Pinot Noir winning multiple awards. Tony has since led a groundswell of interest in sustainable and low pesticide grape production. In 2012, he co-founded the not-for-profit Sprout Tasmania to expand organic and sustainable farming. And as the president of the Pinot Noir Forum, Tony has helped to build Tasmania’s reputation as a world leader in this wine style, creating jobs and supporting a new industry.