Rebecca Prince-Ruiz

Founder of Plastic Free July

2021 WA Local Hero

Rebecca Prince-Ruiz is the founder of a global movement that helps millions of people be part of the solution to plastic pollution.

Ten years ago, Rebecca became concerned by the amount of plastics going into landfill and encouraged her family to go plastic-free for the month of July. Her idea is now a global initiative, with an estimated 326 million people participating worldwide.

Rebecca has worked with state governments and business leaders on reducing single use plastics and is on the board of the government’s Container Deposit Scheme – a new recycling program for WA.

At a local level, Rebecca engages with community groups by hosting presentations and workshops for schools, aged care facilities and other community groups.

Rebecca has appeared on the ABC show ‘War on Waste’ to increase awareness of the plastics issue and the solutions available. She has published a book on the Plastic Free movement, and created a vast social media following – inspiring countless others to do more for the planet.